The problem is, the people making this stuff view everybody as a potential wallet. They prey on the notion that most people are too lazy to investigate the product or that they are desperate for a miracle cure.
The people making & selling this product are this generation's version of the snake oil salesman. They aren't just targeting military personal, they're using the 'shotgun' approach, fire your message out as wide as possible and you'll hit enough marks to make it worthwhile.
They'll prey on anyone who needs help, including their own relatives. It's the great capitalist dream, make a cheap and ultimately useless product and convince as many people as possible to buy it for a high cost.
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